How to properly use popunder ads in affiliate marketing
Our article is dedicated to using popunder ads in affiliate marketing to maximize results. Effective advertising does not distract users from important things and brings good results. A pop-up window with ads opens in the background on the user's device screen.
More about popunder ads
A pop-up window with a short message is called popunder-advertising. The main feature of this type of advertising is that the user needs to close the active window to see a new offer with information.
You don't need a large advertising budget to use pops in CPA affiliate marketing. This is one of several reasons for the popularity of the Popunder ad format. Large volumes allow webmasters to make money regularly because the traffic for popunder is unlimited. The traffic for this format is unrealistically high. We will consider all the features of using popunder advertising, its characteristics. We also give information about typical mistakes when using popular popunder.
Popunder-advertising: the basic principle of operation
Advertising is based on HTML or JavaScript. When a page is loaded, users get a message with an advertising offer. Popanders differ from other formats in that the message appears unnoticed by the site visitor. The advertising window pops up under the site that users visit. This format of advertising can be called innovative and quite interesting.
Popular popanders are different from pop-up, which is confirmed even by the English designations of the terms. In English, “up” means “from above”, and the word “under” means “under”.
If advertising offers appear on the page and overlap other information, it is a pop-up. The user will see only advertisements on the page and nothing else. Website visitors correctly perceive popunder ads, which we talk about in the article. Popunders piss off users less than other ad formats. Webmasters share their successful cases of using popunder ads with beginners. Profit on popunders can be made in deiting offers and other verticals.
Popunder ads can be used profitably in CPA affiliate marketing. Maximum well works advertising that provokes users to make targeted actions.
Examples of using popunder in CPA affiliate marketing
- Newsletter Subscription. To attract clients to mailing lists, you can safely use popunders. Users receive free materials from advertisers in the form of discount promo codes, e-books. Subscription is all that is required from users. The number of subscribers increases, conversion from users improves.
- Promotions, sales. Popunders help online stores to announce special offers. Users are highlighted ads with notifications of discounts, sales. Advertising provokes online store visitors to take action.
- Customer Reviews. Popunders sometimes show customer testimonials or short statistics on product usage. This encourages new users to trust the ads more. A popup can encourage new customers to take action. Some sites have pop-ups that focus on economics or politics.
Mistakes when using popunders
Different sources of traffic can be combined with popunder advertising. When using this format of advertising, webmasters make many typical mistakes, which later negatively affect the results of campaigns. You need to know information about common mistakes to make CPA advertising campaigns as successful as possible.
Choosing your target audience
If you have no idea about working with potential clients, traffic will be directed to uninterested users. Before launching any advertising campaign, you need to research your target audience, identify user interests and demographics. This will help you set up your ads correctly.
Incorrect setting of targeting
With this approach, ads will be displayed to untargeted audiences. The result will be lower conversion rates.
Lack of attention to A/B testing
Ads need to be tested and retested. You can test several variants to choose the most appropriate case study.
Low quality traffic
Using low quality traffic in advertising networks negatively affects the results of campaigns. With the help of a special tracker, you can get rid of low-quality traffic.
Poor analytics
Analyze the results of your advertising campaigns to identify and eliminate the mistakes made.
Conclusions
With the right approach in CPA affiliate marketing, popunders increase your income. To work, choose only quality traffic sources, set up targeting correctly, test ad networks and analyze the target audience. Optimize pages, use different ad formats. Popunder advertising is an important step to your success in affiliate marketing.
